close up of shoping cart with blurred store shelves in background

CONSUMER GOODS

Performance-Driven Solutions Supporting Consumer Goods

ENABLING EVERYDAY PRODUCTS USING APPLIED SCIENCE

ADDITIVE AND COLORANT PRODUCTS FOR THE CONSUMER GOODS INDUSTRY

Those seemingly small features that are integral to your favorite everyday products? That’s Milliken at work.

Our materials science expertise enables a range of performance-driven characteristics for the consumer goods industry. We help impart vivid, non-staining color to cleaning products, support effective fabric care and laundry products, create resource-optimized packaging, and develop products with consumer benefits in mind. Using our portfolio of additives, colorants, microencapsulation, and specialty chemicals, we drill down to the molecular level to bring about game-changing solutions.

hand pulling open a clear refidgerator drawer
CONSUMER GOODS SOLUTIONS

Appliances

Develop appliance parts, including refrigerator drawers and coffee machines, using additive-enhanced plastic for stronger, more durable, and lighter-weight components
child with rubber gloves on cleaning table with green colored solution in spray bottle
CONSUMER GOODS SOLUTIONS

Cleaning

Harness Milliken solutions in developing cleaning solutions and packaging to differentiate brands and elevate customer experience  
person is store looking at bottled cleaners
CONSUMER GOODS SOLUTIONS

Consumer Packaged Goods

Encase your product in packaging that leverages Milliken solutions to increase the viability and usability of consumer packaged goods (CPG)—solutions that enhance shelf aesthetics and promote circular packaging design principles
Mother and child in laundry room smiling and smelling fresh clothes
CONSUMER GOODS SOLUTIONS

Fabric Care

Rejuvenate garments and provide long-lasting freshness by incorporating our advanced whitening, colorant, and microencapsulation technologies to create high-performance laundry and fabric care products
person putting shoes in clear containers
CONSUMER GOODS SOLUTIONS

Housewares

Incorporate clarifying additives to support the production of transparent, durable plastic storage containers and home products designed for compatibility with established recycling systems
child sleeping with stuffed animal
CONSUMER GOODS SOLUTIONS

Bedding

Incorporate vibrant colors and phase-change, cooling materials into bedding that differentiate both your brand and your product features
close up of a person with a makeup kit
CONSUMER GOODS SOLUTIONS

Personal Care

Use the spectrum of our innovations to elevate items like toothbrushes, packaging, and applicators, as well as cosmetics, shampoos, fragrances, and more

ENVISION THE POSSIBILITIES

We focus on the small stuff—so you don’t have to. From formulating a product to developing its packaging, we tailor a solution that’s unique to you. Leverage our portfolio and our insights to help your product stand out.

TALK TO AN EXPERT

OUR CAPABILITIES AND EXPERTISE

Brand Forward

You built a brand, and our innovations can support your vision. Our team of experts has worked with top brands from around the world. Whether it’s by using plastic additives that support the right packaging solution or incorporating colorant technologies that embody branding and elevate the customer experience, Milliken can enhance a product's look and enable its functionality.

Recycling Compatible 

Many of our solutions are informed by best practices for end-of-life recycling and are compatible with existing recycling infrastructure.

Regulatory Minded

We are well-versed in the regulatory landscape and understand the evolving trends that shape global regulations. Our team can work with you to help future-proof products ahead of upcoming regulations. We also offer solutions that meet regional regulatory standards, including additives suitable for food-contact use under FDA and EFSA guidelines and colorants certified for EPA Safer Choice products.

DISCOVER MILLIKEN INNOVATIONS FOR CONSUMER GOODS

person sealing a clear food container
Clarifying Agents
brightly colored encapsulated chemical products
Colorants
Microencapsulation image at the molecular level
Micro­encapsulation
clear food containers with cherry tomatoes and fruit
Nucleating Agents
three clear bottles with brighly colored juices
Polymer Additives
white pump bottles
Specialty Chemicals

CONSUMER GOODS RESOURCES

brightly colored toothbrush handles

Rethinking the Systema Slim Teq Toothbrush

Lion Thailand hoped to deliver a performance-driven toothbrush that aligned with its corporate sustainability platform. The best way to do so? By engaging the plastics value chain.

MCHEM IRPC Lion Thailand Case Study 112223 1

EPA Safer Choice-Certified Colorants

Milliken launched LiquitintTM SureChoice colorants to provide brands interested in developing EPA Safer Choice products with an approved colorant option that supports brand integrity.

Liquitint SureChoice - A Safer Choice Colorant

Whitening Technology that Extends the Lifetime of Garments

Developed by Milliken and Procter & Gamble, Solvite Garment Rejuvenator is an award-winning, next-generation laundry whitening technology suitable for cold washing and reduces both energy consumption and chlorine bleach use.

Extending the Life of Garments

The Connection Between Color and Mattress Technologies

A consumer survey examines the role of color in the presentation and purchasing habits of PU foam mattresses. 

Color to help define mattress technology